Wednesday, 18 July 2012

Catching Big Fish

I've gone back on my word. It's not something I often do, but sometimes you have to listen to what a collective are saying, when they are saying similar things.

I want my Social Media Consultancy Business to move forward, and to make that happen, I want to start working with bigger companies. I am not ashamed of the fact that I am, at the moment, a one woman band, and as an SME, I have always believed that I should be visible as the person behind my social media. I still think that to a certain degree, but as more and more of my friends become twitter addicts, the level of chat (on twitter primarily) has got to a point where it outweighs my social media input/discussions.

So I've done what I never said I would do, I've set up a personal twitter account. I kind of hate myself for it, but taking advice from the excellent Simon Deacy who is a business consultant with Simway Business Solutions, I have come to understand that big companies I approach will most likely look at my social media streams, and if it's full of chat with my friends rather than social media tips tricks and advice, it misrepresents my level of professionalism.

That's not to say I'm not going to chat with people and get involved in silly discussions, my twitter stream isn't about to become a mass of hashtags with articles from Mashable, or other relevant websites. There might be a few that I think people will find helpful, but I'm not going to bombard you with them!

It is after all, still social media, and I still believe in my roots, that people buy from people, I just don't need potential clients seeing photos of my son necessarily (unless they're taken by other people and are super cute!) or seeing me check into the Lime Tree for a friday lunch etc.

I've always taken the attitude that I don't care what people think, but I want to present myself well, I am good at what I do, and I love it, and I don't want a silly tweet here and there to ruin that impression! Basically, if you want to catch the big fish, you can't behave like small fry.

What do you think? Does the way you behave on your business account reflect well on you professionally?

If you still want to hear my waffle you can follow me on @iSilverLining xx

1 comment:

  1. Twitter is one of the best social networking sites that can be use as a marketing tool to get a lot of traffic for your site. Just be active and be popular on this site.